Online MBA in Digital Marketing
Digital marketing is an exciting and ever-evolving field that’s essential for success in today’s business landscape. It encompasses various strategies and techniques to reach and engage audiences online, from social media marketing to search engine optimization (SEO) and beyond.
Why Choose?
Opting for an Online MBA in Digital Marketing offers several advantages. Firstly, it provides flexibility, allowing you to study at your own pace and balance your education with work or other commitments. Additionally, online programs often offer access to a wealth of resources, including webinars, e-books, and interactive modules.
Programme Highlights
Eligibility Criteria
- A candidate applying for Programme should have passed a Bachelor's degree from a recognised university in any discipline.
- Minimum 50% aggregate marks or 45% in case of candidates belonging to reserved categories.
Mastering Digital Marketing
When you embark on an online MBA in Digital Marketing journey, you’re not just signing up for classes; you’re diving into a world of dynamic learning. Here’s a glimpse into what you can expect from the curriculum:
- Digital Marketing Fundamentals
- Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) Advertising
- Social Media Marketing
- Content Marketing
- Email Marketing
- Analytics and Data-driven Decision Making
- Digital Marketing Strategy
Syllabus
Subjects
- Principles & Practices of Management
- Organizational Behavior
- Management Accounting
- Managerial Economics
- Business Communication
- Research Methodology
- Environment Awareness and Disaster Management
Subjects
- Human Resource Management
- Marketing Management
- Financial Management
- Operations Management
- Management Information System
- Strategic Management & Business Policy
- Entrepreneurship Development
Subjects
- Introduction to Digital Marketing
- Search Engine Optimization
- Integrated Marketing Communication
- Social Media Marketing
- Emerging Trends in Information Technology
- Web Design and Content Management (MM)
Generic Elective-I
- Digital Marketing
- Business English
Subjects
- Product and Brand Management
- International Marketing
- Project Work Report
Generic Elective-II
- Soft Skill
- Business Ethics and Corporate Governance
Fee Structure
Degree Programme- Online Courses (Digital Marketing)
| Sr. No | Program Name | Sem I | Sem II | Sem III | Sem IV | Total Fees |
|---|---|---|---|---|---|---|
| 1 | MBA – Digital Marketing | 50,000 | 50,000 | 45,000 | 44,400 | 1,89,400 |